We like to think that we treat every one the way we would like to be treated..
That is with:

• Respect
• Honesty
• Integrity
• Fairness

We expect the same from you. We both believe in service first. This helps you make an informed decision on where to work with us or need to select another agency. It also helps us in deciding whether or not to work with you.

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Your Marketing Team....

 I want to know you better and to learn your most important considerations in selecting an agent to sell your property.

It is very important to us to understand what you expect from us and a brokerage firm. We believe in service first.

Up Front ;

• We can help most anyone with the exception of those working with a relocation company. Relocation companies normally dictate which agent you are to use in both selling and finding your new home. In the past we have done a lot of work meeting, researching, showing, e-mailing, providing information on areas and properties, and preparing competitive market analysis, only to have a property sold or listed by another associated with the relocation company. We do sell our listed homes and those listed with others that do work with the relocation companies. Referrals are accepted from licensed real estate companies as long as they are compatible with our policies.

That said;

During our first meeting we will explain real estate agency and how it works (real estate agency ). We will then go over with you what is involved in selling your new home and answer any questions you may have.

We will also go over the required disclosures, explain home inspections, explain sales contracts, closing cost, closing procedures, and financing alternatives at this time.

We understand that when you decided to sell your property, that you are looking for several things.

• The faster sale
• The highest sales price
• A smooth , easy transaction
• The best chance of a Sale
• The best property exposure available to new buyers
• A REALTOR that will negotiate for your best interest
• A REALTOR Team that that will keep you informed

Effects of OVER PRICING:

• Longer to sell
• Fewer Showings
• Receive lower offers
• Help sell other homes
• If priced to high you will cause the property to become shop worn for local buyers. (about 40% in our area)

Effects of UNDER PRICING:

• Attract Bargain Hunters and Casual Lookers
  • Looking for desperate sellers
  • Looking to save real estate commission
  • Offers usually 20%-30% below fair market value.
• Lower net return to you. The buyer makes what you lose.

How do we help you determine the best price to ask?

• 35 years of local real estate experience
• Having and using a data base of sold properties
• Using the local Multiple-Listing Service to establish :
  • In addition to the data base above, The recently sold price of
    similar homes. These tell us what people are willing to pay.
  • The asking price of similar homes that are for sale now. These
    tell us what we are competing against. Buyers will compare your
    home against other homes.
  • Expired Listings. Similar homes unsold for 90 days or more.
    These show what people are not willing to pay and illustrates
    the problem of over pricing.
• Presenting to you an understandable Comparative and Competitive Property Analysis.

We like to schedule two visits (We can do it in one)

• First to measure and take detailed notes about your property. We will explain Real Estate Agency at this time
• Second, after we have done our home work, present to you what we feel it will take to sell your home.
  • CMA (comparative market analysis)
  • At this time we will also give you an estimate of your sales proceeds
  • Helpful hints on how to Dress Your House for Success

How we help you cut through the red tape with complete transaction control.

• Negotiate for you. As a third party we can help maintain the asking price
  without losing a qualified buyer.
• Ask for a Binder
• Prepare or review Signed Sales Agreements
• Follow up on:
  • Property Inspections
  • Survey
  • Title Insurance
  • Loan Approvals
  • Closing of the sale

How do we market your property?

• The REALTORS Multiple Listing Service. Careful preparation of the
  property description submitted. There are a lot of REALTOR in our market
  area and we want them to find and show your home. We co-operate with other
  agents.
• Place a nice looking "For Sale" sign on your property
• Advertise in local real estate magazines. (many of which are distributed
  out of town and are not generally available for advertising to the public)
• This WEB Site. I run it and I am the web master for it.
• Create property feature sheets for the yard sign.
• Follow-up on showings
• Promote to other REALTORS and real estate agents

• Our own Sphere of Influence

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It is very important to us to understand what you want. We believe in service first.

Up Front;

• We can help most anyone with the exception of those working with a relocation company. Relocation companies normally dictate which agent you are to use in both selling and finding your new home. In the past we have done a lot of work meeting, researching, showing, e-mailing, providing information on areas and properties, and preparing competitive market analysis, only to have a property sold by another associated with the relocation company. We do sell our listed homes and those listed with others that do work with the relocation companies. Referrals are accepted from licensed real estate companies as long as they are compatible with our policies.
• We cannot help you with a home shown to you by another agent. It does not matter what relation we have with you.

That said:

During our first meeting we will explain real estate agency and how it works (real estate agency ). We will then go over with you what is involved in purchasing your new home and answer any questions you may have.

We will also go over the required disclosures, explain home inspections, explain sales contracts, closing cost, closing procedures, and financing alternatives at this time. If you need and have not talked to a financial company about financing, we will recommend several for you to choose from.

The next step is the assimilation of property information based on your requirements. This information can come from the following sources:

• Eric Gleaton Realty, Inc. Inventory of listings.
• Properties of other real estate companies threw the Multiple listing Service.
• Property listings that have expired from listing status.
• "For Sale" Adds.
• Lists of acquired properties (Foreclosed).
• Calling "For Sale By Owners"
• Researching ownership.

The good part comes once we go over the available inventory. This is when we go look at them and really find out if we are on the right track.

Once you have decided on a home to buy, we will draft a sales contract and go over it with you. Once you are satisfied we will present your offer to the cooperating broker or the owner. We will communicate your interest and concerns at this time. We will follow up with the negotiations.

Upon acceptance of an acceptable contract by both parties, we will follow your transaction through to closing, assisting you and communicating with you along the way. We will accompany you to the finance company if you desire. Just prior to closing we will schedule an inspection tour of the home (this is when we make sure that everything is in normal working order and that any contingencies have been taken care of).

We will review the closing papers at or just before closing to make sure that everything is in order.

 I want you experience with the purchase of your new home and with us to be an enjoyable experience.